What are people in your community concerned about? Zoom lenses, parabolic microphones, and just plain observant reporters may be able to discover sensitive or protected information from your incident command post (e.g., zoom shots of maps, recorded conversations, etc.). Additionally, it can provide those in executive level roles the necessary knowledge of PIO roles and responsibilities during an emergency. Measurement is how you evaluate success, but make sure your numbers reflect significant achievement. A theme that begins in this course and is carried throughout the Public Information Training Series, the 95/5 concept A. is a management concept unique to public information management. The highest-ranking State official C. His/her regular boss D. The Operations Section Chief, 13. FEMA does not endorse any non-government Web sites, companies or applications. All social networking sites allow users to find people they know among the members, or look for other members with similar interests or affiliations. Media pools are used to restrict access to an area due to space limitations or safety issues. Communicating public information messages internally to the workforce is important because it allows the PIO to: A. Public Information Officers | Indian Affairs - Native Americans in the Emergency Manager jobs 33,535 open jobs AZ Department of Health Services Directors Blog. Some examples include traditional media using: An important step when communicating is to continually evaluate and adjust your message by monitoring the media. Now that youve got a goal statement, the next step is to create messages in support of the goal that are suited to your target audience. Avoid fillers (um, er, uh); dont be afraid to pause while formulating an answer. In this lesson youll learn more about creating public awareness campaigns. When an emergency happens, ICS is implemented. . Managing Public Information for All-Hazards Incidents (MPI) is a four-day course that provides students with the practical knowledge of the role of the Public Information Officer, the National Incident Management System, emergency communications methods, risk communication, and interpersonal skills. Gather, verify, coordinate, and disseminate public information in an emergency from a Joint Information Center. Picture of EMI Campus with Emergenct Mangement Institute sign in foreground and Buildings N and O in the background" title="The campus of FEMA's National Emergency Training Center, located in Emmitsburg, Md., offers a beautiful environment for first responders, emergency managers and educators to learn state-of-the-art disaster management and response. The first step in developing a public awareness campaign is to research issues to identify relevant topics for your campaign. Many wikis are open to alteration by the general public without requiring them to register user accounts. The Public Information Officer may also perform a key public information-monitoring role. * The social media links provided are for reference only. Social networking sites are online communities that connect people. The word zombie comes from Haitian and New Orleans voodoo origins. DECEMBER 2020 INCIDENT COMMAND SYSTEM PUBLIC INFORMATION OFFICER 1 OF 5 FEMA-509-v20170717 . Public information is a vital function in disaster operations that . News briefings or conferences and interviews are times when you will need to know how to (or prepare a speaker to) present information and respond to questions. How to Remember Better: A Study Tip for Your Next Major Exam, (13 Tips From Repeaters) How to Pass the LET the First Time, [5 Proven Tactics & Bonus] How to pass the Neuro-Psychiatric Exam, 5 Research-Based Techniques to Pass Your Next Major Exam, 2023 Civil Service Exam (CSE) Reviewer: A Resource Page, [Free PDF] 2023 LET Reviewer: The Ultimate Resource Page, [52 Test Answers] FEMA IS-251A: IPAWS for Alerting Administrators, [26 Test Answers] FEMA IS-284A: Using the Substantial Damage Estimator 3.0 Tool, [32 Test Answers] FEMA IS-1120: Letters of Map Revision (LOMRs), [23 Test Answers] FEMA IS-101C: Preparing for Federal Disaster Operations: FEMA. The course culminates with a practical exercise designed to plan, develop, integrate, and disseminate public information for an emergency, incident, or disaster as part of a Joint Information Center. %%EOF the feedback has been, you know, we appreciate this. PIOs need to have a thorough understanding of the communities they serve. These examples are micro-blogs from the Alabama Emergency Management Agency (Example 1), the Mayors Office of Homeland Security in Baton Rouge (LA) (Example 2), and the Massachusetts Emergency Management Agency (Example 3). Many times the site of a crisis or disaster may be considered a crime scene and needs to be processed by forensic units. Web sites can link to social media sites, help you collect email addresses, display videos, house blogs, or link to other Web sites. Develops a strategy or plan for handling the incident, monitors it in process, and adjusts the plan as needed. ), Manuals and background information necessary to provide needed information to the public and media, Topic-specific fact sheets, backgrounders, talking points, and news release templates (hard copy and electronic), Business cards with 24/7 contact information, Funding mechanism (i.e., credit card, etc.) Campaigns that combine a mix of media are more likely to be effective in influencing people. B. is not bound by public record laws. 494 0 obj <> endobj What events nationally and globally are in the news? Additionally, it can provide those in executive level roles the necessary knowledge of PIO roles and . Disclosing information to the public in ways that are easy to find and use. The message should be: How will you get the message to your audience? Describe traditional media available for communication. A social networking site is a great tool for: Now you know about the many tools available to get your message out. What do you want people to know or do after hearing your message? Access to you and the newsmakers or persons in charge. When considering whether a goal is attainable, ask yourself: Do I have the skills and resourcesor can I get themto achieve this goal? 0 Providing good public information helps people make the right decisions at the right time and can instill public confidence in the organization, which is primarily important because: If you use an acronym, make sure your audience understands it. Radio is a form of broadcast technology that has the following needs, advantages, and limitations. or a non-emergency event. (Unit 5). Social media sites help disaster survivors look for lost family members and pets, and provide information on where to get assistance, where to find shelter, and how to give aid. Grab the attention of your readers so that they will continue reading. Always connect with the Incident Commander before making any statement to the media. If you need to build an email list, consider including a place for people to sign up on your Web site. During an incident, the media wants: At an incident scene, after you have conferred with the Incident Commander to assess the situation, you can begin to manage the situation by making contact with the media. Were people prepared for previous incidents? Use natural gestures, but dont cross your arms, raise your eyebrows, shrug your shoulders, sway, or bounce. The table below summarizes what you need to provide for a print story, and identifies the advantages and limitations of print. Through ancient voodoo and folk-lore traditions, shows like theWalking Deadwere born. Resident/Non-Resident, Trainer Program, etc. This lesson presents information on how to use your tools and relationships to communicate information to the community when something happens. If you hope to work with schools, plan well in advance to coordinate with their schedules and curriculum. The good news is that preventing heat related illness is easy to do if you just use common sense. The Incident Command System is a fundamental element of emergency management. Describe how to have a successful relationship with the news media. How knowledgeable is the audience on this topic? A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. This course introduces PIOs with no, or limited, experience to the basic skills and tools needed to communicate effectively with the public. Some tips for building relationships with your media contacts are: It is important to prepare a list of media outlets and contacts, for everyday activities and to act quickly in an emergency. IS-29.a - Public Information Officer Awareness | FEMA Emergency Another way to get information to the media or public is by directly sharing with multiple members of the media through a news conference or briefing. The Governor is continuing to monitor the situation. Look at the audience, but dont lock eyes with any one person and dont look into the camera. A media pool: Note: Media pools can cause disagreements among the media. The ultimate goal of all public safety endeavors is to save lives, protect property, and preserve the environmentand almost all reporters would agree that their needs will come after these important tasks. Demonstrating an understanding of media needs and operations. Examples of JIS configurations are: The previous examples of JIS configurations demonstrate that sometimes a location is needed to facilitate the operation of the JIS. These sites make it easy to establish networks of contacts. In movies, shows, and literature, zombies are often depicted as being created by an infectious virus, which is passed on via bites and contact with bodily fluids. It also helps identify the target audience for a particular public awareness campaign. Many Web sites include a blog as part of the site. IS-29.A: Public Information Officer Awareness - FEMA Campaigns are usually multifaceted, combining events and various media to get the message out. Media management skills including knowing what the media wants, managing amateur journalists, and using media pools and media areas. According to the Bureau of Labor Statistics (BLS), the median, annual pay for public relations managers was $91,180 in May 2012, with the top 10 percent earning more than $166,000. Overview: The FEMA IS-29.A course was published on 8/5/2019 to familiarize participants with the concepts underlying the PIO role. D. a required responsibility of the PIO as outlined by NIMS.. 514 0 obj <>/Filter/FlateDecode/ID[<897144EC39D7C94ABD0F71D9C292EE4A><41375C8F366F3C4EA1877AFFBEEAAE0A>]/Index[494 31]/Info 493 0 R/Length 101/Prev 195410/Root 495 0 R/Size 525/Type/XRef/W[1 3 1]>>stream Policies for evolving media (e.g., who can post, what can be posted, how to respond to negative comments, etc.). Lesson 3 introduced the importance of establishing relationships with the media. Avoid acronyms. Test the message on a safe audience B. They heighten awareness of community hazards and encourage the public to take steps to become more prepared. Remember to treat amateur journalists the same as you would any other journalistwith courtesy and respect. Final Exam for: IS-29.a: Public Information Officer. To read this blog, go to:http://emergency.cdc.gov/. The five (5%) segment of the 95/5 concept B. downtime when working an emergency. C. blue sky time but makes no difference in credibility. Public Information Officer Jobs and Salary When creating your media list: Media information is constantly changing; make sure you have a process to keep your media list up-to-date. They have access to the officials. Describe evolving media tools, including social media, for communication. The media will want to get as close as possible to get pictures/audio/interviews. School, 43 Margaret St. . Knowing how to effectively speak to media representatives using both verbal and nonverbal communication. Do they have special communication needs (e.g., visual or hearing impairments, or limited English proficiency)? You can entice them to stay by giving them regular official updates and letting them know that if they are absent they may miss something important or interesting. This lesson introduces you to some emergency management principles contained in the National Incident Management System (NIMS). The information you provide: In addition to the qualities necessary to be a good PIO, there are skills and knowledge you need to ensure your success. (Correct), The report was written by the officer. Recall preparation techniques that contribute to a successful media interview. Please review the IS FAQ's for more information. 0. Year in and year out, nearly 1,400 Arizonans get heat related illnesses so serious that they end up in an emergency department. The fire started near Harvest Junction on the railroad and the fumes from the burning hazardous materials in the cars threaten a number of nearby communities, according to local authorities. Evaluation is crucial for judging the effectiveness of a public awareness campaign. Poor grammar and misspelled words can confuse the audience and hurt your credibility, but the most important goal is to communicate. People use technology to tell others that they are okay. What actions and resources are being used to achieve the objectives? What is the Role of a Public Information Officer (PIO)? The public information officer (PIO) reports to the incident commander, who in turn reports to the agency or jurisdictions responsible. Responsibilities of the Components of the ICS Organization. Studies show that people read differently online than when they read printed materials, therefore, when you write for the Web or social media you should: A. PIOs must possess good oral communication skills because they will need to present critical information and prepare other people to speak: More information on speaking and preparing speakers is presented in Lesson 3. One PIO talking by phone to an on-scene PIO to confirm the number of responders at the scene prior to an initial news release. Smith activated the State Emergency Operations Center, which coordinates State firefighting efforts in these situations. Providing information and access to newsmakers. Joanne H. Moreau: Working with the children, and with such an emphasis on the children, we wanted a tool that could reach them. ICS is used to manage an emergency incident (like a wildland fire, search and rescue, hurricane, etc.) C. ), John enjoys boating, swimming, and to fish. For example, you can post videos, use social networking sites, and/or create a blog. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. This lesson covered the knowledge and skills you need to effectively manage emergency public information during an incident: The next lesson summarizes your role as a PIO and how to use all the tools available to you to help your community be prepared and to share critical information when an incident happens. FEMA-NIMS@fema.dhs.gov NIMS Basic Guidance for Public Information Officers 2 II. @8'_= J J0 what is role of public information officer in fema? Youll be quite surprised at how the elected official mouse makes all the difference with the children. Weegy: The role of the pubic information officer is to gather facts and disseminate it to the media. One that is completely out of reach is de-motivating. Also, it may be necessary to explain to them the danger, and how if they fail to heed the warnings and become injured, they may endanger others who would have to then go in to rescue them (e.g., passing into the plume of a Hazmat area, traveling over an unsafe structure that may collapse, or moving into the line of fire of an armed suspect). Information developed and disseminated in anticipation of, during, or after an emergency to provide specific life- and health-saving information C. Issuing a news release on a seatbelt law (public information); announcing a road closure due to a multiple-car accident (emergency public information) D. Information collected, assembled, or maintained by an organization in connection with the transaction of official business and available for dissemination to the public, 8. NIMS describes the use of the Joint Information System (JIS) to complete the critical tasks of information sharing and coordination. Promote government programs and activities B. The JIS is a system that ensures coordination and integration of information across jurisdictions, organizations, and agencies during an incident. Conduct research to determine which tool is best to meet your agencys needs. Influence an audience to modify behavior C. Sell government or nonprofit products and programs D. Enhance social media, 11. Better yet is the number of people who call and request preparedness kits! The most important point is is an example of a transition phrase or: A. Salary Statistics for Public Information Officers. The role of a PIO can be executed by one person or as a team, depending on the emergency and what resources are available. Derrick Jensen: The feedback we received from them, from the local media that we work with on a regular basis and have a pretty good relationship from them . 17. To be eligible for the course, the student must successfully complete the following courses: The completion of the following courses is recommended but not required: The Center for Domestic Preparedness (CDP) is an Accredited Provider (AP) of Continuing Education Units (CEU) and is authorized to award the following CEUs for successful completion of this activity: IACET (International Association of Continuing Education and Training) 3.2 CEUs, 1-866-213-9553 between the hours of 7:30 a.m. and 4:30 p.m. CST, Contact Us The press saw it. FEMA IS-29: Public Information Officer Awareness Answers Joanne H. Moreau: The media is embedded in our Emergency Operations Center. The EMI training program provides PIOs with the opportunity to learn and practice the tasks of gathering, verifying, coordinating, and disseminating public information at all levels of government.. In order to maintain the integrity of the scene and enhance the possibility for a successful investigation and subsequent prosecution, the scene must be kept clear of all nonessential personnel. Contact commercial vendors to identify contacts and the process for news releases. 1. Practice talking in 5-second to 8-second sound bites. 4. Technology allows anyone to be a journalist. Images, sound, and information captured by the public can be used by traditional news organizations, or posted to social media sites, and broadcast globally. Primary audience: FEMA IS-29.A is designed for the new or less experienced state, local, tribal and territorial PIOs or those who have this role as a secondary function. Guidance on COVID protections for EMI students, and the CDC Coronavirus page for the latest updates on the pandemic response. Public Information and Warning . %%EOF Overview: The FEMA IS-29.A course was published on 8/5/2019 to familiarize participants with the concepts underlying the PIO role. (Passive). For some incidents, implementing a media area may be an important way to manage the situation. C. will transfer to a planning position if no media covers an incident. Information developed and disseminated in anticipation of, during, or after an emergency to provide specific life- and health-saving information C. Issuing a news release on a seatbelt law (public information); announcing a road closure due to a multiple-car accident (emergency public information) D. Information collected, assembled, or maintained by an organization in connection with the transaction of official business and available for dissemination to the public, 15. Tammy Kikuchi: The Joint Information Center and the Command Staff out there would hold daily briefings for the media, and quite honestly that took much of the heat, if you will, off the Governors office. Develop a picture of who you want to reach with your message by asking: Now that you know what you want to communicate and to whom you will communicate, next you need to develop and implement your campaign. Work within the emergency management system. It uses organizational charts that can be provided to the news media C. It was created for first responders and is helpful at the beginning of an incident D. It has been proven effective during massive wildfire incidents. Join to apply for the Public Information Officer - 48752 role at University of California, Merced. Guidance on COVID protections for EMI students, and the CDC Coronavirus page for the latest updates on the pandemic response. The PIOs primary responsibility to organizational leadership as an advisor is to: A. With the advent of social media, another type of news release you may want to use is the Social Media Release (SMR). If you intend to become a Public Information Officer use these FEMA IS 29.A answers to turn a 7 hour course into one that takes 5 minutes. .. nEAH {27(L( o 5UR\sR%or=uG5($#MJ (2*8T-\< PIOs need to have a complete understanding of the community's demographics in order to: A. This lesson presents information on tools you can use in support of your role as a Public Information Officer (PIO). Provide public information, emergency public information, and community education to your internal and external target audiences. Social marketing is the use of commercial marketing principles to: A. As a PIO, you communicate with your target audiences to keep them informed about activities, events, and resources. One of the advantages of the Incident Command System (ICS) is: A. Even the best writer can make mistakes, particularly when under pressure or in a time crunch. Provide information and updates in a timely manner. Lieutenant Doug McCleve: So what we felt like it would be best to do is provide a one-stop calling center for the news media to be able to access whoever they needed to in this process. Tammy Kikuchi: Having the Joint Information Center for this event was critical. Email. This lesson presents information on how to effectively communicate with the media and the whole community. Describe how to effectively communicate orally and through written products. What problems are you having in your community? It provides a framework for people from multiple agencies to work well together B. !]U9[MZ\waQ>yICK{",|.NH&ec* 'C/M;WrQJ6bs\ 886} A goal that makes you stretch is good. Make sure the media area is far enough away and/or your workspaces are shielded from prying cameras, microphones, and eyes. IS 29.A Public Information Officer Exam Questions | FEMACourses Do you follow through? User: The Public Information Officer: A. Interfaces with the public and media and/or with other agencies regarding incident-related information requirements. Some tips for speaking publicly and improving your responses (or assisting and preparing a speaker) are: When distributing written products or speaking to the media, you will often need to work with a person to get your information out. 0 Select the correct definition Emergency Public Information A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. They knew that they werent being led down another road, that they were hearing things unfiltered.
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